Together with renowned fashion photographer Andreas Ortner, Rich & Royal presents selected highlights from the Pre-Fall 2022 collection in a new visual language. With expressive styling, the urban and feminine chic of the designs transforms into a cool outdoor look.
Escape to Nature - the micro-campaign for Pre-Fall 2022
Andreas Ortner photographed models Nancy Topko and Antonie Steflova in the monumental nature reserve of the Giant Mountains in the Czech Republic. The "Luční Bouda" refuge is located not far from the Polish borders, just three hours from Prague, the photographer's adopted home.
"Inspired by the urge to go out into nature and enjoy freedom, as well as a reflection on my alpine heritage, I wanted to show that city-ready designs can also be styled for adventures of all kinds." says Andreas Ortner.
"Among other premium brands, Rich & Royal fashion shows how to style the outdoor trend in the setting of this unique natural location."