We have always believed:
Sustainability goes beyond the properties of a single garment. It begins with an appreciation for the people whose hands make our clothes. Mutual respect and trust are at the heart of our philosophy. Many of our partner manufacturers are family-run like us - and share the same goal: To contribute to solving one of the biggest problems of the 21st century.
To do this, we rely on sustainable materials that we select very carefully - and for which we work with fabric suppliers from Italy, Portugal and France. Sustainability can only succeed if everyone works together in a spirit of trust and takes responsibility. We are particularly proud of our organic basics, which are already manufactured 100% sustainably. Without chemicals, without pesticides. No compromises for the environment.
To further develop our vision of sustainability, we keep moving. Because we are pursuing a clear goal with these measures: to lead the family heritage into the future. Driven by a long tradition, fueled by innovative ideas. Because the only path that leads to this future is a sustainable one.
We look forward to embarking on this journey together into precisely this future. Thank you for joining us on this journey.
OUR VISION OF THE FUTURE
We have been taking responsibility since 1986, the year in which Peter Stupp Design Mode GmbH was founded. The Rich & Royal brand, founded in 2006 by the brothers Patrick and Denis Stupp, is resolutely continuing this valuable legacy: with our fashion, we are shaping sustainable change - for our future and yours.
The cornerstones of our approach are sustainability, a sense of responsibility and an appreciation of people and nature. We consistently follow this philosophy: 30% of our products have been sustainable since 2020. Since 2021, 50% of our collection has been made from sustainable materials. In the coming years, we want to use at least 90% sustainable fabrics and completely eliminate animal-based components.
Our products
Made with responsibility
Our collections are the heart of Rich & Royal. Every single product is designed and produced with high standards of quality, design and sustainability. Particular attention is paid to the conscious selection of materials.
For us, aesthetics and ethics go hand in hand.
Our supply chain
We're on a green mission
From the very beginning, we have cooperated with certified partner companies in Europe for our collections, who guarantee environmentally friendly and fair production and support our sustainable vision with their know-how in development.
85% of our collections are produced in Italy, Portugal and Greece. We have been working closely with most of the manufacturers, many of which are family-run, for decades and regularly visit them on site.
"Made in Europe" stands for social justice and unique quality. But also: shorter delivery routes. Thanks to the proximity to our partner companies, our products are transported to Germany by road as far as possible. This allows us to save CO2 emissions and reduce our ecological footprint.
Our social responsibility
We value
As a family business, community cohesion is our great strength. Our vision and daily incentive is to run and shape Rich & Royal as consciously and sustainably as possible. Fairness, tolerance and transparency are a matter of course for us - with each other and with our partner companies.