Contemporary, Sustainable, Designed in Germany, Made in Europe.

Sustainable fabrics with expressive prints and bold
Colors. Trends that do not disguise, but the zeitgeist
embrace. From different women in an individual way
worn to write their own stories.

It's a family business:

A family business with history

The story of Rich & Royal in 1986 with one
Family business from Baden-Württemberg started: that of
Peter Stupp founded Peter Stupp Design Mode GmbH
in Freiberg am Neckar near Stuttgart, where the company
is still based. Since 2002 the sons have been running Denis and
Patrick Stupp the company in the second generation.
Inspired by a stay in New York and modern
Mix of glamor and rock that the new century
Fashionably heralded, the two founded the fashion in 2006
Brand Rich & Royal. What with a designer and eight
Has started representatives, today is a company with
A total of 150 employees: inside and 1000 sales points
grown in ten countries. With a look that clearly in the
Future is directed. And the consistent promise,
Fashion and trends always with sustainable awareness
to connect for people and the environment - for you & the future.

The right time for a change:

Our new branded look

That is why 2021 was the right time for one
Change. A year, shaped by crises and upheavals
- but also of optimism and hopeful future visions.
After the collections from Rich & Royal
have already developed with the zeitgeist, that also has
Logo of the brand get a modern update.

Denis & Patrick Stupp

“We have been in business for 15 years. With a view of the future
Let's continue to form our brand. We create
Fashion with a trend -puree and sustainable awareness.
The new logo with a simple, straightforward design embodies our claim.
It is timeless and feminine, elegant and high quality. Reserved and yet clearly recognizable Rich & Royal «

Individual, sustainable,

At the pulse of time with attention to detail

At Rich & Royal the facet and the
The focus of our customers is always in focus. We
Celebrate femininity in all its diversity. Trend -oriented, but
Confident with your own style. Well dressed, but
Without compromises for the environment. In the office as well as
in leisure time and on special occasions. Therefore adapt
The collections of Rich & Royal future trends
Not only, but they develop for real needs
of the customers. From the catwalk to the cloakroom,
to be combined individually. The design ingredients
For the look of Rich & Royal: high -quality fabrics with
a particularly beautiful fit, expressive colors
and dessins, plus loving details, the fashion hearts
Let it beat faster.

We are on a conscious mission:

The future of fashion is a clear conscience.

For Rich & Royal, the trend gesture is always in harmony
With the needs of our planet. Fashion
and style is as natural for the brand as
The responsible handling of resources,
Environmental processes and fair working conditions.
Our partner manufactures are 85 percent in Europe
based, many of them family -run like Rich & Royal
themselves. The materials are very conscious among fabric suppliers
selected from France, Italy and Portugal
- 50 percent of them are currently sustainable. One
Number that grow to at least 90 percent by 2025
should. One of the role models are our organic here
Basics that are already 100 percent biological and
are sustainably manufactured. Without compromises.